Austin-based AI Industry Leader Alegion Strengthens Management Team with Strategic Marketing Executive

Don Roedner to Increase Brand Awareness and Accelerate Business Growth of Startup 
Providing Large-Scale Custom Training Data Sets for Enterprise AI Platforms

AUSTIN, Texas, June 19, 2018 (GLOBE NEWSWIRE) — Alegion, an AI-enablement platform for artificial intelligence (AI) and machine learning initiatives, announced today the appointment of Don Roedner as the company’s Head of Marketing. He will be responsible for the company’s demand generation, online presence and corporate communications.

Roedner brings more than 25 years to his new role, working with B2B software companies throughout his career in capacities ranging from product marketing to corporate communications to demand-generation, for both startups and publicly traded companies.

“Over the course of his career, Don has established himself as a marketing powerhouse. His expertise in strategic marketing of developer tools and technology platforms coupled with his leadership skills, makes him the obvious choice to spearhead our marketing initiatives,” said Nathaniel Gates, co-founder and CEO of Alegion.

Alegion targets AI’s big paradox: machine learning does not happen without human teachers. The company builds large-scale custom training data sets for enterprise AI projects through the application of human judgment and intelligence. It supplies the labor-intensive labeling, classification, clean-up and normalization of data at a very large scale that can’t be completed by machine intelligence or internal enterprise teams, relying on trained data task specialists around the world. This on-demand workforce, coupled with Alegion’s agile approach to AI training, accelerates strategic enterprise projects while reducing their risk.

“Alegion addresses the single biggest pain point in the enterprise adoption of AI,” said Don Roedner. “Today, machine learning involves the hand feeding of training data at a scale and quality level that enterprise AI teams cannot meet. That’s where we come in. Couple that with our dedication to creating meaningful and productive work for people of all skill levels around the world, at massive scale, and you have an irresistible opportunity for a marketer. I look forward to working closely with this innovative, passionate team.”

Roedner has a B.A. in Computer Science and Political Science from Michigan State University and an MPP in Public Policy from the Harvard Kennedy School.

About Alegion
Alegion is an Austin-based technology company that provides an AI enablement platform and services that span the AI lifecycle, integrating human intelligence into the creation of high-quality training data, model scoring and validation, and exception handling. The Alegion platform helps enterprises accelerate their AI initiatives and mitigate their risk using proven approaches. For more information, visit

Sarah Thorson
10Fold Communications

A photo accompanying this announcement is available at