ECi Announces Integration between Spruce® ERP Software and Microsoft® Dynamics® 365

CRM tool gives Spruce users transparent access to customer
communications, helping facilitate informed decisions

FORT WORTH, Texas–(BUSINESS WIRE)–ECi Software Solutions, a leader
in cloud-based business management solutions
, today announced an
integration between its Spruce® ERP software for lumber and
building materials businesses and Microsoft® Dynamics®
365, a web-based customer relationship management (CRM) tool. This
integration will help Spruce users manage their business relationships
and make better-informed decisions, which will ultimately help drive
bottom-line results.

Prior to this integration, CRM data – such as communication history with
contractors – was separate from the Spruce system’s transactional
information, making it harder for dealers to access up-to-date customer
profiles and requiring them to input information more than once. Now,
Spruce users will have the ability to access complete customer profiles
any time from one central location without having to toggle between two
systems. By leveraging the key capabilities of both Spruce and Microsoft
Dynamics 365, businesses will be able to eliminate redundancies and
increase value by delivering more effective, personalized sales, service
and customer communications.

“Leveraging a CRM solution has become an essential component of customer
retention and sales growth in the lumber and building materials
industry,” said John Maiuri, President, LBM and Hardlines Group,
Building & Construction Division at ECi. “The integration with Microsoft
Dynamics allows Spruce users to access details of customer interactions
within the Spruce system, enabling them to take actions that better
serve their customers. Better service, of course, translates into
greater profitability, as well as customer satisfaction and loyalty.”

ECi Software Solutions is a Certified Microsoft partner. This
integration is now available to any Spruce user leveraging Microsoft
Dynamics 365. For more information, please visit

About ECi
ECi Software Solutions provides end-to-end
business management software and services, focusing on cloud-based
technologies. For 30+ years, ECi has served small to medium-sized
manufacturing, wholesale/retail distribution, building and construction,
and field service organizations. Privately held, ECi is headquartered in
Fort Worth, Texas, USA, with offices throughout the U.S., Canada,
Mexico, England, the Netherlands, and Australia. For information, email,
visit or
call (800) 959-3367.

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Traci Johnson, SVP Global Communications and Brand