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Wassup plans to expand to 20 territories in the next six months and ventures into offering more services

Indian on-demand convenience firm Wassup, has acquired on-demand laundry service company Chamak for an undisclosed amount in a full equity deal.

Through the acquisition, Wassup has started operations in Mumbai and Pune after its recent launch in Cochin (south India) and Delhi.

The company said it plans to expand to 20 territories in the next six months.

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At present, Wassup offers services like laundry, dry cleaning, shoes and bag refurbishments in 11 territories. The company has 30 pick-up points it calls ‘Aggregating Hubs’ where customers can drop off garments and where their delivery boys bring back the clothes.

“Chamak is India’s first brand in the on-demand laundry space, which started seven years ago and is backed by leading investors. We are happy to have the Chamak team come aboard with Wassup to achieve a joint vision to create the largest laundry services brand in Asia,” said Balachandar R, Co-founder and CEO, Wassup.

Chamak had the backing of investors like Kensington Capital, Index Advisory, Innosight Ventures, Calvert Investments and angel investors like Rajan Mariwala of the Marico Group and Sandeep Tandon, angel investor at Freecharge and Tiny Owl.

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Moving away from the laundry service brand, Wassup aims to add personal care, home care, car care, pet care and handyman services to its portfolio through its technology platform.

The startup has set a target of expanding operations to 100 territories with a customer base of one million in the next two to three years.

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