#Asia Is Spotify ready to enter Indonesia?


Neighbours Singapore, Malaysia and the Philippines already have the music streaming service


TechCrunch has reported that Spotify is on the course of expanding to Indonesia and Japan, two countries with the biggest digital populations in Asia. According to TechCrunch’s informant, the service will first enter Indonesia, then Japan.

Spotify may be regarded as the last generation of global music streaming fleet in Indonesia, as services like Apple Music, Deezer, Rdio and Guvera have already come into the country earlier. In the (very) near future, a Chinese-based music streaming platform would also be on its way as well.

Also Read: Startup in Spotlight: MyMusicTaste is about ‘No concert left behind’

The Spotify rumour has actually been around since last year. According to our sources, many things hamper the service’s expansion, especially the ones coming from music labels.

TechCrunch once discovered a job vacancy entitled ‘Music Editor’ for the Indonesian market, although the applicants would be based in Singapore. Nonetheless, the posting is no longer accessible today. Meanwhile, Spotify has been available in neighbouring countries like Singapore, Malaysia and the Philippines.

Spotify will add more competition to the local music streaming segment, which is considered dense enough, not only with foreign players but also local ones like Volup.


A majority of respondents said they are not willing to pay for streaming music

A month ago, DailySocial and JakPat conducted a survey of 1000 respondents about the music streaming industry in Indonesia. Most of the respondents refused to pay for music streaming subscriptions. Those who were willing to pay said they would be willing to spend IDR20,000 (less than US$2) a month on subscription fees.

The article Spotify Is Reportedly Ready For Indonesia was first published on DailySocial.

Image Credit: endermasali / Shutterstock

The post Is Spotify ready to enter Indonesia? appeared first on e27.

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