#Asia Learn how CommGate’s Moonshi is polishing up the E-commerce Sector


Learn more about the CommGate CEO’s journey, and how he’s grown from having a fairly tough lifestyle to running one of the best tech companies to work for in Singapore.


The first 40

Crossing his 40th birthday this October, CommGate Founder & CEO Moonshi Mohsenruddin appears to have already lived a lifetime when compared to most of his compatriots.

As the eldest of 3 children, Moonshi dropped out of school and was seeking work at the tender age of 14 to support his family after his father’s business failed and the family finances were left in ruins.
Without any qualifications, the only job he was offered was that of a cleaner. For over a year, Moonshi worked arduously from 7am till 1am, cleaning everything from factories to toilets to earn S$1,500 per month, just enough to support a family of 5.

From being a cleaner and other odd jobs, Moonshi moved on to sales after he figured out that selling is an essential skill to any company, someday his own. Moonshi learned to peddle everything from household appliances to CDs and T-shirts.

At 17, Moonshi was enrolled in the Singapore Police Force as part of National Service. There he discovered IT and took to it like duck to water.

When he completed his National Service, he was able to obtain a job as an IT Trainer despite the lack of qualifications. After that, he moved on to more lucrative roles including an IT Administrator, Systems Engineer, Technical Manager, IT Director, VP of Products and Solutions for a major Data Centre before stepping out to start his very own IT company.

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Along the way, Moonshi made and lost half a million dollars in the stock market when it crashed in 2001. His first start-up, Techworx, also failed after 3 years. With his last S$3,000, Moonshi started CommGate in 2005 together with his wife Angeline Yee. The couple survived on S$5 a day, living in a spartan HDB flat, and gradually built up the business.

After being established in 2005, CommGate has gone through several transformations with the latest pivot being a traditional systems integrator to a cloud-based enterprise software solutions provider serving the Small-Medium Enterprises in South-East Asia.

As a Cloud Applications and Digital Marketing company, CommGate now employs 42 staff in Singapore and Vietnam. It has also won a number of accolades, including the “Top 10 Best Tech Company to Work for 2015” by Singapore Computer Society and the Midas Touch Enterprise Award in 2013.

Those early hardships honed two traits inherent in Moonshi – grit and resilience – that are essential to any successful entrepreneur.

What is Next?

For someone who is as curious, passionate, and a big picture thinker as Moonshi, new business ideas are constantly buzzing in his head.

While working with retail clients who were attempting to jump on to the E-commerce bandwagon, Moonshi discovered that they face many pain points along the journey including:

1. Time wasted to list the same products and synchronize inventory across multiple
E-commerce platforms and marketplaces.

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2. Lack of real time integrated inventory tracking resulting in forfeited sales, stock-outs, refunds, and dissatisfied customers when products they ordered turned out to be out-of-stock as it may have already been sold on another online E-commerce platform or through the company’s own brick and mortar retail store.

3. Inability to consolidate orders and processing from multiple marketplaces.

4. Lack of integration to third party logistics company for order delivery.

Simply put, selling online is a messy process and Moonshi and his engineering team decided that CommGate would develop CommGate Agora™ and integrate it to CommGate CloudERP™ to clean up the mess.

Using CommGate CloudInventory™, an inventory management module from its CloudERP™ system, merchants only need to input their product information, images, description, cost and selling price once. They can then select and post the products onto multiple E-commerce sites and marketplaces at one click.

Also Read: Singapore-based cloud e-commerce solutions provider CommGate teams up with Alibaba

In addition to synchronising inventory across all sites, CommGate Agora™ will consolidate Sales Orders and Customer information into its enterprise-class CloudCRM™ module to provide analytics to help merchants do targeted marketing to generate repeat orders.

Designed for SMEs with employees from 5 to 250, the new CommGate integrated E-commerce and ERP platform will provide a one-stop solution with modular CloudApps™ including Sales & Purchases, CRM, Inventory Management, Invoicing, E-commerce, Accounting, HR, Payroll, Point-of-Sale with integrated Analytics, thus replacing the need for multiple systems and applications with no integrated management reporting.

Furthermore, the CommGate integrated E-commerce & ERP cloud platforms are easy to use, intuitive and affordable. Selected as a Strategic Partner for Alibaba Cloud, Asia’s leading
E-commerce engine, Alibaba Cloud’s Head of ASEAN, Mr. Raymond Ma said of the CommGate partnership: “We evaluated a number of cloud based solutions and found CommGate’s suite of integrated applications for SMEs to be ideal in both value and effectiveness for the merchants.”

Want to meet the CommGate team? Get your Last Minute Tickets here and meet them at Echelon Asia Summit 2016!

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