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Focus on effectivity, even if it is at the cost of efficiency
Think long-term, but be agile enough to adjust when needed.
This is what I shared with budding entrepreneurs at a startup summit earlier this year. I hope it will be relevant to up-and-coming founders and entrepreneurs, as well.
I’ll keep it short, simple, and sweet:
- One should be an entrepreneur ONLY if one just cannot not do this.
- There has to be no exit strategy, no plan B.
- Focus on sales progress and building strengths; Everything else is vanity.
- Simplification, speed (agility), sustainability and scalability are no longer choices but imperatives.
- Ensure standalone self-sustainability despite, and not because of, governmental support.
- Ask yourself, “What is your unfair share in growth?” Then figure out, “Whose game you are set to change?”
- Uncertainty is here to stay; Don’t dismiss or bet on it.
- The external landscape is set to change and transform. Are you part of this transformation? Build/find the bridge of external networks. Pivot around outside world to nurture external resilience. Invest yourself more outside than inside.
- Cut through the fog, and bet for next 20 years. Spot the trends and their convergence before others by using multiple lenses, and balancing short/long term goals/objectives/priorities. Then allocate your resources accordingly.
- Productivity is passé, it is ‘predicitivity’ that matters now. Focus on effectivity, even if it is at the cost of efficiency.
Also Read: Serious business advice you should heed before you hit 30
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