//

 Apple is teaming up with the World Wildlife Fund to raise money for the conservation organization through in-app purchases. Already started, the initiative will last until April 24, during which time users will have access to exclusive in-app content created specifically for the campaign by 24 different app developers, with 27 total apps in the collection. All of the proceeds from the purchase… Read More

from Startups – TechCrunch http://ift.tt/1SjVZV8