#Asia Brief: Pet supplies estore raises funding to expand in Singapore

//

Photo credit: Pixabay.

Singapore-based Moby’s Petshop is a mobile-first ecommerce startup selling premium pet food and supplies like toys, beds, and clothes. It also partners with small- and medium-sized pet service providers, with the aim of becoming an additional sales channel for these enterprises.

Competitors: Nekojam, Kohepets, Redmart (which recently expanded its pet product portfolio)

How it compares with competitors: Moby’s claims to have a unique product selection, including brands that are not available anywhere else and its own house label. It also has social responsibility efforts, donating a dollar of every purchase to local animal charities.

Funding details

Amount raised: US$220,000
Funding stage: Angel
Investors: Undisclosed
Investment type: Equity
Purpose: The money will be spent for hiring, marketing, expanding its product lineup, and app and site development

Converted from Singapore dollars. Rate: US$1 = S$1.36.

This post Brief: Pet supplies estore raises funding to expand in Singapore appeared first on Tech in Asia.

from Startups – Tech in Asia http://ift.tt/2vft8KD

This entry was posted in #Asia by Startup365. Bookmark the permalink.

About Startup365

Chaque jour nous vous présenterons une nouvelle Startup française ! Notre pays regorge de talents et d'entrepreneurs brillants ! Alors partons à la découverte des meilleures startup françaises ! Certaines d'entre elles sont dans une étape essentielle dans la vie d'une startup : la recherche de financement, notamment par le financement participatif (ou crowdfunding en anglais). Alors participez à cette grande aventure en leur faisant une petite donation ! Les startups françaises ont besoin de vous !