#Asia Indonesian digital customer service platform Bornevia to shut down in April


Bornevia recommends their users to migrate to US-based Zendesk or other platforms offering similar service


Indonesian digital customer service platform Bornevia today announced that they are going to shut down its software service by end of April 2017.

In an email to their customers, the startup cited their investors’ decision to liquidise the company’s assets as the main reason behind the shutdown, though it did not elaborate further details on what led the investors to do so.

Bornevia offers two options for their paying customers: to migrate into US-based digital customers service platform Zendesk, or to export and migrate data to other platforms.

The startup also stated that it will refund all annual subscribers’ money on pro rata basis, and that it will only charge monthly subscribers until April.

Also Read: The long game: A crash course in customer lifetime value

Founded in 2014 by Benny Tjia and Tjiu Suryanto, Bornevia named brands such as Morinaga, Datsun, and fellow Indonesian startups Bridestory as their clients.

It raised an undisclosed pre-Series A investment from East Ventures and Beenos Partners.

By the time Bornevia had undergone a semi-pivot by shifting their product from a tool especially used by customer service team to a platform that offers functionalities to cross-functional team.

It also expected to raise its Series A round in late 2015, but no further update has been announced in this matter.

Entering 2017, Indonesia had seen the shut down of several startups. Crowdfunding platform for creative projects Wujudkan will end its operation in March, while gaming studio Agate Jogja shut down its Jogjakarta-based operation (though parent company Agate Studio maintain the rights to the Agate Jogja brand).

e27 has reached out to Bornevia for comments.

Image Credit: highwaystarz / 123RF Stock Photo

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