#Asia Looking South: Juwai.com partners with major Australian real estate portal

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In 2015, China outbound commercial real estate investment reached an all-time high, with Australia being second most popular destination

AUSTRALIA

Two of the largest real estate portals in their respective countries — China’s Juwai.com and Australia’s CommercialVIEW.com.au — announced today a partnership intended to ease the ability for local Chinese to invest in commercial property in Australia.

Daniel Bignold, the CEO of CommercialVIEW.com.au said clients using his portal deserve access to “the largest possible market” and said the deal will expose his company to a sizable and qualified audience.

“FIRB (Foreign Investment Review Board) regulations permit Chinese to invest in developed commercial property up to AU$252 million (US$193 million) in value, without needing to seek special permission. The majority of our listings fall under that cap, and Chinese are the fastest-growing market for our advertisers,” Bignold explained.

Also Read: This is how Australia is changing to become startup friendly

According to DTZ/Cushman & Wakefield, China’s total global outbound commercial real estate investment totaled US$21.37 billion in 2015 — a record — and Australia was the second most popular country for Chinese investors after the US.

For Juwai.com, the company is on pace to surpass its 2015 numbers in 2016. CEO Charles Pittar said, as of February, users made 39.7 per cent more buying enquiries via the platform than a year ago.

“Chinese demand for commercial property will remain strong through the end of the decade at least. The only constraint is supply. The partnership with CommercialVIEW.com.au makes it as easy as possible for Chinese to find and invest in Australian commercial real estate,” said Pittar.

In terms of specifics, Juwai.com data pinpoints New South Wales as the largest market pulling in 32 per cent on enquiries (likely driven in large part by Sydney). Victoria — with Melbourne — is the second most popular destination followed by Victoria (Brisbane) in third.

Those three states make up 87 per cent of investment enquiries via Juwai.com with the remaining 13 per cent going into Western Australia and ‘Other’.

Also Read: Juwai.com restructures leadership team, appoints new CEO

Media reports from earlier in the month suggested Juwai.com is seeking an IPO in Australia, possibly as early as this year.

The Juwai.com network covers 89 countries and attracts two million people in China each month.

Image Credit: Seb Zurcher on Unsplash

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