#Asia No money to buy costly fashion wear? LibeRent is here to help you out

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Women can rent gowns, dresses, sarees and lehengas at rates that are 10-15 per cent of the retail price

fashion

Women are fashion conscious and so they don’t mind splurging money on expensive cloths and ornaments. But not every woman can afford to buy costly fashion wear for every occasion.

Here is where India-based Cycado Lifestyle comes in handy. This startup offers an online platform, called LibeRent, for renting out woman apparels, with an aim to ‘democratise’ the space.

With LibeRent, the young, cosmopolitan and highly style-conscious women customers can rent instead of buying fabulous apparel at cost-effective rates. This way, women also always have access to variety.

LibeRent makes fashion accessible at rates that are 10-15 per cent of the retail price. It is currently renting out event-based apparel such as gowns, dresses, sarees and lehengas.

“LibeRent is the brand for women who are smart and independent and uncompromising when it comes to their style preferences. We started with this concept when we witnessed that there is a dire demand in this segment and people prefer to rent than to buy,” said Founder Sahyujyah Shrinivas.

The company has just announced its entry into Bangalore, after successfully establishing its presence in Hyderabad. It sees massive opportunities in Bangalore, thanks to its large and growing population of working women and students.

Launched in June last year, the startup already has 800 subscribers and claims to witness a growth of 30 per cent monthly.

LibeRent also offers a chat head called Liri, which helps women to pick the perfect outfit for any occasion. Liri’s suggestions become more personalised and better suited to the user’s specific preferences.

Women can rent out clothes, bags and accessories that they are too bored to repeat, and earn a cut every time their items are rented by others.

Image Credit:Svetography/Shutterstock

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