Last week Netflix launched into 130 countries. This week Bernard Leong and Michael Smith break down the ecosystem beyond the American giant
Analyse Asia is a weekly podcast hosted by Bernard Leong and features guests from across Asia’s vibrant tech community. e27 will republish the series covering a range of companies, topics and news analysis. To follow Bernard, and Analyse Asia, check him out on Twitter and Facebook.
Here are the interesting show notes and links to the discussion (with time-stamps included):
- Michael Smith aka “Smithy”(@dreampipe, LinkedIn, main site) – Chief Technology Officer, HOOQ
- Over The Top (OTT) Video streaming or Video on demand market in Asia Pacific [1:05]
- An introduction to the OTT video company HOOQ (which raised a total of US$100M), and formed by SingTel, Sony Pictures and Warner Bros Entertainment. (Ref: SingTel, Sony Pictures & Warner Bros Entertainment to establish the over the top (OTT) video to Asia) [1:30]
- How does a OTT video company work from acquiring content to video streaming to consumers? What is the business model in which this business is built on? [2:53]
- In the US, we have Hulu, Netflix, Amazon TV, and the cable networks, how is the Asia market like? Who are the major players in Asia? [7:05]
- The impact of Netflix as they are launching in Asia Pacific. [8:50]
- Should the video streaming company also build its own studio? The misconception of Netflix as a content producer but it is actually a media buyer. [12:44]
Also Read: [Podcast] Should major tech startups go IPO?
- An interesting case study: how is Netflix going to enter South Africa where it has licenced its content to Naspers? Naspers is also an investor of Tencent (Wechat) with 40 per cent ownership pre-Tencent IPO. [14:00]
- Chinese companies buying movie studios, for example, Alibaba buying Lion Gates studio. [15:40]
- How do consumers gain access to video streaming content in Asia? What’s the go-to market strategy for OTT companies? [17:20]
- The influence of SingTel across Asia Pacific and how do it helps HOOQ to distribute across the other telcos in the region? [18:00]
- Does the business model change for a OTT company for developed, developing and frontier markets? [19:13]
- What are the challenges in building a OTT company in Asia Pacific? Do you have to start with a lot of funding (HOOQ) or bootstrap (Spuul)? [21:09]
- Product management for VOD – what are the challenges for companies in the OTT market?
- iOS and Android development, monetisation and distribution for OTT – the app monetisation mechanism for iOS is not flexible. [23:09]
- Not many local CDN services? [28:00]
- Reflections on the startup ecosystem in Southeast Asia from the surge of funding, valuation and exits. [29:35]
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