The Galaxy J7 was first launched in India and China in June 2015 as a way for Samsung to fight with Xiaomi and Oneplus
What started as a fight for Samsung to get a piece of the thriving budget smartphone markets in India and China and compete with Chinese handset manufacturers Xiaomi and Oneplus and Indian device makers Micromax and Xolo, will soon reach the shores of home.
South Korean technology giant Samsung Group, which owns Samsung Electronics, the subsidiary that manufactures gadgets and appliances from mobile phones to televisions to laser printers, was reported to be launching its latest budget smartphone – the Galaxy J7 – in its home country this month.
The Galaxy J7, which was launched in India and China in June 2015, is actually not Samsung’s cheapest budget smartphone. The Galaxy J5, a slightly smaller model, is.
The J7 is being sold for Rs. 14,999 (about US$227) on India-based e-commerce platform Flipkart, nearly US$46 more expensive than its sister smartphone Galaxy J5, which is priced at Rs. 11,999 (about US$181.50).
In China, the J7 is sold on Samsung’s online store for RMB 1,798.00 (about US$281), with the J5 only available in brick-and-mortar stores.
According to the Korea Herald, the Galaxy J7 will cost about 300,000 KRW (about US$258) when it is finally rolled out this month. Exclusive distribution rights have been given to South Korean telecommunications company KT Corp, added the report.
It is unclear if Samsung will be adding its fingerprint sensors and payment gateway Samsung Pay to Galaxy J7, although it was reported that the firm intends to integrate these features into its range of budget smartphones.
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