#Asia Times Group’s Brand Capital backs online health aggregator Zoctr

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The startup aggregates home health, tele-health, remote patient monitoring services targetted at post-acute, chronic and terminal patients

Zoctr

India’s patient-centric online health aggregation platform Zoctr has raised an undisclosed sum in pre-Series A round of funding from Times Group’s Brand Capital.

The Mumbai-based startup plans to use the funds for advertising and marketing activities.

Zoctr, which currently has operations in Mumbai, Delhi, Kolkata, Pune and Ahmedabad, also plans to expand across the country.

The startup had earlier raised two round of angel funding totalling US$1.1 million in 2015.

Founded by Nidhi Saxena in 2014, Zoctr aggregates home health, tele-health, remote patient monitoring services targetted at post-acute, chronic and terminal patients through its iZoctr website as well as mobile app.

Currently, the startup employs around 100 employees.

Also Read: India’s home healthcare platform Care24 raises US$4M Series A led by SAIF

“Times Group’s impeccable credibility, outreach and media-mix, coupled with the timing of the deal, shall help Zoctr create a high impact launch and reach out to a Pan-India audience, thereby enabling strong brand awareness and rapid adoption of home healthcare services by consumers,” Saxena said.

Under the Brand Capital Incubator Funding Model, Times Group makes equity funding for long-term brand building and advertising needs of growth-oriented companies.

 

The post Times Group’s Brand Capital backs online health aggregator Zoctr appeared first on e27.

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