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While Get Me A Shop will help Times Internet to enhance its portfolio, the startup will in turn benefit from the reach of the media giant

Times Internet Limited (TIL), the digital unit of India’s largest news publication Times of India, has acquired Get Me A Shop, a do-it-yourself (DIY) e-commerce enablement platform, for an undisclosed amount.

While Get Me A Shop will help TIL to enhance its portfolio, the startup will in turn benefit from the reach of the media giant. Additionally, TIL will also help merchants to advertise to their target customers locally.

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Post-acquisition, Get Me A Shop will continue to operate as a startup without affecting its current set of customers.

Founded in 2014 by Pushkal Srivastava, Noida-based Get Me A Shop enables offline businesses and small and medium businesses (SMBs) to create their own website and mobile app, helping them manage customers, inventory and catalogue. It also helps SMBs to manage business metrics, information, built-in analytics, marketing campaigns, social accounts and customer engagement.

The firm claims to have helped over 1,800 businesses in the country to go online and set up own e-commerce store.

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Get Me A Shop was a part of the fourth batch of TIL’s incubation programme TLabs.

The post Times Internet acquires DIY e-commerce enabler Get Me A Shop appeared first on e27.

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