//

The original subscription service needs a lifeline. 

Birchbox, the once-buzzy beauty startup, raised $15 million in additional funding from current investors in an effort to stave off a cash flow problem, Recode reported. 

The money is needed to shore up the company after two rounds of layoffs this year and a $60 million investment in 2014 that pressured the startup to operate at a higher level than it was quite prepared for.

The company, founded in 2010, was the first to master the subscription service, offering samples of beauty products for a $10 monthly fee. Subscribers could then buy full-size versions of the products through Birchbox’s website.  Read more…

More about Business, Dollar Shave Club, Subscription Service, Birchbox, and Startups

from Startups http://ift.tt/2aqvgn5