Ride operator Grab, Uber’s biggest threat in Southeast Asia, just ran a limited helicopter-on-demand trial in Indonesia over the weekend.
The service was free for the lucky few who got to try it, in Indonesia’s capital of Jakarta.
This is the second time Grab’s trying out helicopters in the region, after a three-month trial in 2015 in the Philippines.
But while novelty rides such as these have typically served as marketing stunts for both Grab and Uber, this is the first time Grab has said it’s seriously considering offering helicopter rides as a commercial service. Read more…
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